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Thread: How To Select A Good Domain For Business?

  1. #1
    chandanshivebharti is offline Junior Web Sage
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    Default How To Select A Good Domain For Business?

    Hi,
    I want to know, How to select a good domain name?
    How To Select A Good Domain For Business?

    How To Select A Good Domain For Business?


    Good Domain For Business?

    How To Select A Good Domain For Business?

  2. #2
    GlowHost-James's Avatar
    GlowHost-James is offline Administrator
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    That's a good question!

    There are many strategies when it comes to selecting a good domain name for your business. Ultimately, you want to select something that is going to represent your business and is part of your branding. Lets take shoes. The name of your company is Joes Shoe Shop, Inc. What would be a great name for that? Obviously, you could use joesshoeshop.com or joesshoeshopinc.com. Well sure, that is long, but it represents your brand, name and image. But what is wrong here? There is a double S in the domain. It's easy to mistype and misspell. So what if our slogan for Joes Shoe Shop was "Best Shoes in the Nation", lame I know, but just for the purpose of this demonstration! We could then incorporate that in to our domain name, for example joesbestshoes.com or nationsbestshoes.com.

    Lots of companies use multiple domain names that point to their brand. So you could use all those names above. This kind of strategy is called Keyword Domain Names. These are domains that are rich with high search terms related to your brand. For example, using Joes Shoe Shop again, we could in theory if the domains were available use shoes.com. It's short, punchy and it's keyword relevant. What about cheapshoes.com or qualityshoes.com. These are other keywords thatare still relevant to our brand.

    Also, some choose something like shopjoes.com. It says exactly what you are going to be doing, shopping at Joes, but, it doesn't specify what Joes actually is.

    Finally, it's worth noting that if the branding is right, the PR done correctly and you have a massive budget, it really doesn't matter what your domain name is. A great example of this is GoDaddy.com. If you mention that to most people, they will instantly tell you that its a domain registration and hosting company, but looking at the name, you wouldn't think it.

    I hope this has given you some ideas and help.

  3. #3
    Charlie is offline Newbie
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    Quote Originally Posted by GlowHost-James View Post
    That's a good question!

    There are many strategies when it comes to selecting a good domain name for your business. Ultimately, you want to select something that is going to represent your business and is part of your branding. Lets take shoes. The name of your company is Joes Shoe Shop, Inc. What would be a great name for that? Obviously, you could use joesshoeshop.com or joesshoeshopinc.com. Well sure, that is long, but it represents your brand, name and image. But what is wrong here? There is a double S in the domain. It's easy to mistype and misspell. So what if our slogan for Joes Shoe Shop was "Best Shoes in the Nation", lame I know, but just for the purpose of this demonstration! We could then incorporate that in to our domain name, for example joesbestshoes.com or nationsbestshoes.com.

    Lots of companies use multiple domain names that point to their brand. So you could use all those names above. This kind of strategy is called Keyword Domain Names. These are domains that are rich with high search terms related to your brand. For example, using Joes Shoe Shop again, we could in theory if the domains were available use shoes.com. It's short, punchy and it's keyword relevant. What about cheapshoes.com or qualityshoes.com. These are other keywords thatare still relevant to our brand.

    Also, some choose something like shopjoes.com. It says exactly what you are going to be doing, shopping at Joes, but, it doesn't specify what Joes actually is.

    Finally, it's worth noting that if the branding is right, the PR done correctly and you have a massive budget, it really doesn't matter what your domain name is. A great example of this is GoDaddy.com. If you mention that to most people, they will instantly tell you that its a domain registration and hosting company, but looking at the name, you wouldn't think it.

    I hope this has given you some ideas and help.

    Thanks for your Information, I have got some idea. It is very helpful

  4. #4
    alvina is offline Newbie
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    There are lots of things and technique you can use for selecting good domain. But important things is that what kind of business you have for which you want to buy domain. Classify your business work and details for better understanding of domain selection.

  5. #5
    mekath is offline Newbie
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    Domain name have massive impacts on your brand and selecting a good domain for business is crucial so it should be selected on the basis of following ways:
    1. Keep it short
    2. If possible use keywords
    3. Numbers and hyphens should be ignored
    4. Make it pronounceable
    5. Make it memorable

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